An accomplished, confident, articulate, and hardworking global fashion and lifestyle designer with 20 years experience.

A passion to seek the exceptional, through cultural awareness, enthusiasm, and fondness for artistic expression, fashion and creative disruption that will positively impact the industry.

SKILLS INCLUDE BUT NOT LIMITED TO:

• CREATIVE DESIGN: Inspire, motivate, up-skill and develop a design team, and help align them to the organisation’s vision, goals, and strategy.

• TREND AND INNOVATION: Utilising market and business analytics to research, anticipate and identify new trends, seasonal colours, fabrics, prints and growth opportunities

• BRAND DEVELOPMENT: Raise brand profile through a strategy of relevant quality products to improve market share, sales, and profit margin thus ensuring brand relevancy

• CRITICAL AND STRATEGIC PLANNING: Ally with skilled manufacturers to source, innovate, and develop trims, fabrics and final products

• SUSTAINABILITY: Committed to address and resolve environmental and social-economic global challenges in the fashion industry through innovation and education to achieve best industry practice

• FASHION ART DIRECTION, STYLING AND PUBLIC RELATIONS